ABOUT US
OUR STORY
Two childhood best friends, William and Zebastian, driven by curiosity and ambition, founded the Ethereal Candle Company in 2023. They initially started an Amazon FBA business together in 2022, selling Yankee candles and other fragrance items. After a year of selling these products, they believed they could offer more to the décor industry. This led to countless nights of design and innovation, ultimately resulting in the creation of the Ethereal Candle Company.
​Pooling their humble life savings, they embarked on their entrepreneurial journey together. ​However, after a year of business, Zebastian decided to step back from Ethereal Candle Company to pursue new personal goals, having William continue to lead the company towards success by himself.
​
Running a business at such a young age comes with many challenges, but William has worked hard to elevate the brand and strive for success. He is dedicated to making Ethereal Candle Company a top-performing candle on Amazon and places the highest value on feedback and experiences from customers.
After several months of dedication, Ethereal Candle Company sold our their first batch of products, providing 1,500 Sleep Collection candles to candle-lovers nationwide. Through the help of Samuel Dowey, we were able to raise product awareness, campaigns, and successfully release a newsletter over the sales duration!
​
Ethereal Candle Company isn't just a deluxe candle brand; it's a symbol of ambition, innovation, and truth. Throughout Ethereal's work, showcasing that it's never too late, nor is it too early, to follow your dreams.
Meet the Owner
Will became increasingly interested in business at the age of twenty, starting his own company alongside his closest friend, Zebastian Phillips, with the shared goal of running a successful e-commerce store that places an incredibly high value on the customer experience.
Humble beginnings, our first candle order from Will's University bedroom, joined with Zebastian in Bognor Regis, February 2023.
SOCIAL MEDIA
To follow our journey on social media, we offer two Instagram platforms, our brand and personal.
@fulfil.bydesign focuses on the personal journey, whereas @etherealcandlecompany showcases brand exclusives and upcoming products.